A podcast is simply a piece of audio or story or an interview or a documentary series that you can download and listen to whenever you want.
Where Did Podcast Come From?
Podcasting has been around for more than a decade, but it became really popular and exploded in 2014 with the publication of a series called serial.
Today over 100 million people around the world are listening each month to the 18.5 million available episodes from the 700,000 podcasts out there. But unlike amfm radio, podcasts play through APPS like :
- Google Music
- And more many more
Some Of The Popular Podcasts
Here are some of the most popular podcasts people listen to:
The Tony Robbins Podcast
“Why live an ordinary life, when you can live an extraordinary one?” Tony Robbins, the #1 Life and Business Strategist, has helped over 50 million people from 100 countries create real and lasting change in their lives. In this podcast, he shares proven strategies and tactics so you, too, can achieve massive results in your business, relationships, health and finances. In addition to excerpts from his signature events and other exclusive, never-before-released audio content, Tony and his team also conduct deeply insightful interviews with the most prominent masterminds and experts on the global stage.
Art of the Hustle
iHeartRadio and WeWork are back with a new season of Art of the Hustle – a podcast designed to inspire entrepreneurs and fuel their life’s work. With a casual and comfortable interview approach, listeners are invited into a conversation between our host Jeff Rosenthal, co-Founder of Summit, and his guests, exploring stories of success, failure, milestone events and of course, key advice that shapes the life of an entrepreneur.
The GaryVee Audio Experience
Welcome to The Garyvee Audio Experience, hosted by entrepreneur, CEO, investor, vlogger, and public speaker Gary Vaynerchuk. On this podcast you'll find a mix of my #AskGaryVee show episodes, keynote speeches on marketing and business, segments from my DAILYVEE video series, interviews and fireside chats I've given, as well as new and current thoughts I record originally for this audio experience!
Benefits Of You Starting A Podcast
If you are a business owner or someone who wants to create a personal brand by sharing your messages with the world, podcasting is the quickest platform for you to achieve your goals.
Unlike blogging where you would spend endless number of hours typing, editing, rewriting, and then you will have to drive website traffic to your blog post. If you have done this for a long time, you know how painful and time consuming this process is.
Podcasting is so much easier and faster.
You just simply press the record button and start talking.
Yup, it's that simple!
You can even record your podcast from your smartphone on the go.
Let's say you have this amazing idea for your business or personal brand that you feel would help your potential clients. You can just open up your smartphone and record your thoughts.
Study shows that 75% people are more likely to like and trust you faster if they can listen to your voice because that gives them more insight about you and how your communicate.
Just think if someone listens to few of your podcasts the likelihood of them purchasing your products and services by 75%.
Hopefully by now your realize how powerful podcasting can be for you business or personal brand.
Looking To Host Your Podcasts
If you are looking of Podcast hosting service that will work for you as you grow and will provide outstanding customer service, then check out Simple Podcasting Cloud.